The modern kitchen is a bright and sparkling, relatively colorless, antiseptic chamber until you open the cabinet door and there it is -- THE FOOD. 

Designers work tirelessly and earn the big bucks to create brands and packaging so bright and cheerful you are unable to leave them on the supermarket shelf. You grab them up, take them home and hide them in the gleaming cabinet.

Generic packaging with boring boxes, albeit lower prices, was a fizzle. We love our brands. The Jolly Green Giant, the Quaker of oats, the peanut of Planters and Charlie the tuna are our friends. Feast your eyes. Here they are in "BRANDED".